Quiz on recruitment
Knowing your target audience will help you choose how to communicate with them.
Veeckman and colleagues offer six tactics to recruit and keep citizen scientists engaged:
- Hitch a ride on existing networks
- Offer a fun experience
- Use social media
- Digital storytelling
- Gamification
- Find project ambassadors
Read pages 21-41 in their report “Communication in Citizen Science” (2019) and take the quiz.
Grading method: Highest grade
Grade to pass: 7.00 out of 10.00